With the increased smart phone usage, the numbers of apps that are developed to embed in them are also very high. Apple app store holds 1.3 million app for its users and Google plays holds 1.4 million apps for the smart phone world. A developer who has interest to develop a new app for smart phone should know this fact because the app the app that he is going to pitch in the market should reach the audience beating this tough competition.  You should focus on few things to ensure your app hits good number of downloads in the tough competition.

Every app developer would dream to get million downloads for his app but, getting there is easier said than done

Unique Idea  

Success of your app in the market depends on your unique idea that the app is built.  The developer should first focus on the target audience and emphasize on their problem areas, this will help you to build a wonderful mobile app that can make their life simpler. At every stage of development, you should keep checking app relevance to the end user and realign the product with their needs.

Serve a Single Purpose

The mobile application will work effectively when it will serve single purpose. You should identify the main purpose of your app and make it accessible in one or two taps.

Keep it Simple

Keeping anything simple to work is a big challenge that a developer will face while working with the app. You should be able to hide all complex technologies behind simple interface to get closer to the end user. When your app reach close to the end user and you will reach the success ultimately.

Keep It Light

When you peep back into the history Face book, the famous social app, you will get to know that the app weighed 30 to 4o MB. Today, the weight of the social networking app is just 10MB.  The drastic change was due to the reason that the company realized that its increasing user base in India and Africa where 3G network is yet to penetrate. App with large size takes long time to download and it keeps many target users away from using it. All the mobile apps are available on app store for consumers free of cost. You should develop light weight application so that they can be accessible to global customers irrespective of network challenges.

Listen to the User, Adopt and Evolve 

The job of developer is not done with the development of app targeting the end user. After hosting the app on the app store, the developer should keep his eyes and ears open for the feedback of the consumer and keep evolving to provide new and better features.

Categories and Segment Users

Developers of angry bird game realized that android users are reluctant to pay for app down loads. Most of IOS users and were averse of advertisements on free apps.  You should know behavior such consumers so that you can give custom experience for different kind of user profiles.  If you want more detail please click here