SEO Tools are now essential for a serious webmaster. They provide vital and reliable information about your website or domain. The big search engines now prefer to hide this information in order to make it more difficult to take advantage of their algorithm. This article reviews three of the most valuable SEO tools.
Majestic SEO
Majestic is a powerful link analysis tool. It has a huge index of over 52 million pages and 2.6 trillion mapping relationships. This versatile SEO tool has its own web crawler called MJ12. It also maintains its own unique database of web pages like all other major search engines. There are 4 access levels. One is free but limited while
the three others are grouped according to the volume of reports and amount of access to their API.
Majestic SEO is a suite of tools. Some of the tools included in Majestic include: Site Explorer, Backlink History, and Clique Hunter. The Site Explorer takes and returns top pages, referring domains, top backlinks and summary. Your referring domains and backlinks are categorized into governmental, educational. You also see Redirects, Frames, Deleted Links, Nofollow Links, Images, Indexed URLs, and Referring IP Addresses. The Backlink History shows two charts containing your external backlinks over the last 12 months and your referring domains over the same period.
Open Site Explorer
Open Site Explorer is one of the main link building tools included the SEOmoz PRO tool set. There are 3 PRO packages to choose from but you can explore the features of this application with the 30-day free trial. You can access the Open Site Explorer tool at the official website. At the home page you will need to type the URL of the
website you want Open Site Explorer to work on. As a PRO SEOmoz member, you can get a virtually unlimited number of daily reports and view up to 10,000 links and all the link metrics.
After entering the URL of the domain you want to view, you click on the Get Link Data. A new page is displayed showing 4 different metrics. The Page Authority is measured as a percentage and it predicts the page’s ranking potential. The Domain Authority is also measured as a percentage and predicts your domains ranking potential. The Linking Root Domains shows the total number of root domains containing one or more links to the URL. The Total Links displays the total number of links to the URL. The links include external, internal, nofollow and followed.
In addition, there are 5 tabs displaying information on backlink data. The Linking Pages tab shows all incoming links. Top Pages tab shows the pages that are most linked to the domain. The Linking Domains tab shows the root domains linking to your website along with other information for the domain. Anchor Text Distribution tab reveals the anchor texts used plus the number of root domains linking to your domain with the anchor text.
Ahrefs
This tool offers 5 access levels (one is free). The others are categorized according to the number of reports and queries available to the user. This tool-set has tons of features for SEO and link analysis. After typing in the URL you want to analyze, you will be given a page loaded with information about the domain. The summary presents a snapshot of referring domains and top level domains, referring pages, referring subnets and IPs, total backlinks and a list of backlink types. Just like the other tools, there are several tabs that provide extremely detailed
information on lost links, new links, referring domains and crawled pages. You can export this data into a spreadsheet in CSV format.
That was a review of three of the most versatile SEO tools.