Reasons to Use Instagram Stories for Your Online Business

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7 years ago

In the recent years, Instagram has become quite popular for small to large scale businesses for online marketing&period; This social media mobile application for media sharing entered into the market in 2010&period; Today it has over 700 million registered users on its platform, and the number is increasing day by day&period; Instagram is one of the most popular social media platforms for businesses today, and if you are not using it, you are missing out on many sales and profit opportunities&period;&NewLine;<h3 style="text-align&colon; justify&semi;">Instagram Stories</h3>&NewLine;Instagram is popular because of its photo filters and frames&period; It also has a unique feature in the form of a story&period; Instagram stories can be created using photos and video&period; These stories disappear after 24 hours, and this is why they are encouraged to be shared online&period; Many users believe that the story feature is not beneficial or helpful&period; What they do not know is that this story feature can improve their user engagement and take their businesses to a new level&period; The following are some of the top reasons why you should use Instagram stories for your business-&NewLine;<ol style="text-align&colon; justify&semi;">&NewLine;<li style="font-weight&colon; 400&semi;">Helps in your business marketing strategy- The feed on Instagram is based on engagement and likes&period; They are not based on chronological, linear order and this means you might not every post of your user as the feed is based on algorithms&period; This is where Instagram Stories help&period; They are more flexible, and since they are available for just 24 hours, they are a smart choice for you to use for your business marketing strategy&period;</li>&NewLine;<li style="font-weight&colon; 400&semi;">Create powerful impressions- Instagram stories help you to create positive power impressions on the mind of the reader&period; These stories are usually amazing facts and achievements you would wish to share&period; They are instant can engage your followers and get them loyal to your brand&period; When you are creating a story for Instagram, ensure you use good quality photos and an interesting caption&period; This will create an eagerness to check out your post and share them too&period; </li>&NewLine;<li style="font-weight&colon; 400&semi;">Diversify your business strategy- Social media platforms are now very common and with the passage of time people are now looking for new and innovative ways of engagement&period; This is why Instagram is so popular today as it is fresh and different from the other social media platforms available on the Internet&period; Instagram is a convenient platform that helps you to share photos and use filters instantly&period; You can also post when you are mobile and on the go&period; The more you post good photos, the more free Instagram likes you receive and this goes a very long way of developing your business and taking it to the next levels&period; </li>&NewLine;<li style="font-weight&colon; 400&semi;">Real-time- Real-time marketing helps you to connect with the customer at the right moments&period; Instagram stories help you get the advantages of real-time marketing that go a very long way of promoting your products on the Internet and getting a loyal customer following&period;</li>&NewLine;<li style="font-weight&colon; 400&semi;">Enjoyable experience- Most users find the task of creating stories on Instagram a really enjoyable experience&period; The whole task of taking photos or videos and putting them together in the form of a story is very exciting and fun&period; This is why Instagram stories are so popular, and they are making waves in the online marketing arena today&period;</li>&NewLine;<li style="font-weight&colon; 400&semi;">User engagement- As mentioned above Instagram stories are popular because you can send out business messages in real time without cluttering your profile&period; User engagement increases as these stories are available for 24 hours only&period; They are shared instantly promoting your business message&period; </li>&NewLine;<li style="font-weight&colon; 400&semi;">Visibility in the feeds of your followers- Instagram stories help you to get visibility in the feeds of your followers that are interested in your niche&period; Regular posts are hard to find a spot in the feeds of your followers however Instagram stories are quick when it comes to reaching the feeds of your followers&period; </li>&NewLine;<li style="font-weight&colon; 400&semi;">Connect with your targeted audience better- Since Instagram Stories tend to disappear after 24 hours, you can connect with your targeted audience almost instantly&period; The photos that you share are fresh, relevant and they carry your business message to the targeted audience faster&period; This allows you to connect with them on a much deeper level&period; </li>&NewLine;</ol>&NewLine;Therefore, if you have not used Instagram Stories for your business today, it is high time you start using them now&period; These stories are instrumental when it comes to promoting and marketing your business to the targeted audience&period; They help you to educate your followers and create brand awareness&period; They are tools of real-time marketing and should be used to connect and reach out to your followers and potential customers frequently&period; Ensure the media you use is high in quality for you to venture forward and create interesting stories&period;&NewLine;Author Bio&colon; Karen Anthony is a web developer and online marketer who gives businesses tips on how they can increase free Instagram likes and create brand awareness for their companies&period; &NewLine;