<p style="text-align: justify;"><span style="font-weight: 400;">There is a lot of competition in business, that is fact. So many startups get established each year (of which </span><a href="https://www.forbes.com/sites/neilpatel/2015/01/16/90-of-startups-will-fail-heres-what-you-need-to-know-about-the-10/#5a81f2f66792"><span style="font-weight: 400;">90% fail</span></a><span style="font-weight: 400;">) that it can be hard to grab a piece of the market if you’re quite new.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">In order to reach their target market, small business owners invest on marketing, which can include traditional advertising or most likely, content marketing and social media marketing.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Whatever you choose for your company, there’s one very basic thing you need before you can implement those marketing strategies: </span><b>a business website</b><span style="font-weight: 400;">. We recommend you take a look at </span><a href="https://www.bookmark.com"><span style="font-weight: 400;">Bookmark</span></a><span style="font-weight: 400;">.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">A website is a must-have for all businesses. This is where you can post content about your products and services, where you can tell people about what you are offering, and where your potential customers can find you.</span></p>
<p style="text-align: justify;"><img class="aligncenter size-full wp-image-6378" src="https://medusamagazine.com/wp-content/uploads/2017/11/Screenshot_1.jpg" alt="How To Select The Right Website Builder When Creating Your Business Website" width="684" height="454" /></p>
<p style="text-align: justify;"><span style="font-weight: 400;">There are three ways to make a business website:</span></p>
<ul style="text-align: justify;">
<li style="font-weight: 400;"><span style="font-weight: 400;">You build the website yourself</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">You hire someone to do it for you</span></li>
<li style="font-weight: 400;"><span style="font-weight: 400;">You use a website builder.</span></li>
</ul>
<p style="text-align: justify;"><span style="font-weight: 400;">The first option is great if you have the skills and knowledge needed to build a website. If you don’t have the necessary skillset, you can go with the second option; however, it will most likely be very expensive.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">The third option, then, is the most practical for small business owners who neither have the skills to build the website nor the budget to hire someone for it. Using a website builder is very easy and inexpensive; there is no need for coding and other technical skills.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">However, there are also a number of website builders out there. You need to make sure you choose the right one. Here are five steps to select the right website builder.</span></p>
<h4 style="text-align: justify;"><strong>1. Know the Needs of Your Business</strong></h4>
<p style="text-align: justify;"><span style="font-weight: 400;">A very important part of the process of building a business website is to fully understand first the needs of your business. You should make sure that your website would address those needs.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">For example, if you want to sell products online, you should consider signing up with a website builder that has ecommerce abilities such as Bookmark, Shopify, and so forth. </span></p>
<h4 style="text-align: justify;"><strong>2. Choose a Responsive Website Builder</strong></h4>
<p style="text-align: justify;"><img class="aligncenter wp-image-6380 size-full" src="https://medusamagazine.com/wp-content/uploads/2017/11/Screenshot_3.jpg" alt="How To Select The Right Website Builder When Creating Your Business Website" width="681" height="432" /></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Technology is always changing. Most people are now using it to accomplish various activities, as well as to make their lives more comfortable.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Smartphones, for example, are very common nowadays. People use their smartphones for everything, not just to contact others, but to check out places to go and things to do as well.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">This is why you should ensure that your site is responsive. It should look great on multiple devices such as desktop computers, mobile phones, and tablets. You would want to be found by people searching for your products or services. If your website is responsive, your conversion rates will be high.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">In choosing the right website builder, then, make sure that their products are responsive. </span></p>
<h4 style="text-align: justify;"><strong>3. Compare the Costs of Each Website Builder</strong></h4>
<p style="text-align: justify;"><img class="aligncenter wp-image-6381 size-full" src="https://medusamagazine.com/wp-content/uploads/2017/11/Screenshot_4.jpg" alt="How To Select The Right Website Builder When Creating Your Business Website" width="722" height="483" /></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Some website builders charge more than others; there are those that even charge exorbitant prices. This, of course, can have a major impact on your budget.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Before signing up, make sure to compare the costs of different website builders so you can get a good deal. If you have a deep pocket, choose the </span><a href="https://websitebuilder.guide/"><span style="font-weight: 400;">best website builder</span></a><span style="font-weight: 400;"> with all the bells and whistles so you can enjoy quality services.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Note, however, that you can still get quality services even if you are on a budget. Bookmark, for example, charges a very low amount for its professional looking websites. Do your due diligence and you will definitely find a great deal among website builders.</span></p>
<h4 style="text-align: justify;"><strong>4. Make Sure They Have Good Customer Support</strong></h4>
<p style="text-align: justify;"><img class="aligncenter wp-image-6382 size-full" src="https://medusamagazine.com/wp-content/uploads/2017/11/Screenshot_5.jpg" alt="How To Select The Right Website Builder When Creating Your Business Website" width="683" height="448" /></p>
<p style="text-align: justify;"><span style="font-weight: 400;">No matter who makes your business website, it will eventually develop problems later on. You might get hacked, one plugin might be incompatible with another, or your website may start loading slowly, among many other things that can go wrong.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">If left untended, all these technical problems will affect your sales. This is why website maintenance is essential to any website.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Your website builder, therefore, must have customer support that will be able to help you whenever you have a problem with their website. You should be able to get in touch</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">with them easily so that your website’s problems can get solved quickly before it impacts your customers’ experience.</span></p>
<h4 style="text-align: justify;"><strong>5. Find a Design That Fits Your Niche</strong></h4>
<p style="text-align: justify;"><img class="aligncenter wp-image-6383 size-full" src="https://medusamagazine.com/wp-content/uploads/2017/11/Screenshot_6.jpg" alt="How To Select The Right Website Builder When Creating Your Business Website" width="684" height="489" /></p>
<p style="text-align: justify;"><span style="font-weight: 400;">When making your website, choose a design that fits your niche. Most website builders are using a template-based process where you can choose a template you like and start editing that template.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Bookmark is a bit different. Its artificial intelligence assistant designs the website based on the niche you choose, so it will be more relevant to your needs.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">Having a small business nowadays means that you don’t only need to have a good product or service, you must know how to market it, too. Having a website should be a priority, given how important websites have become in spreading the word about businesses.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">If you’re just starting out as an </span><a href="https://www.wikihow.com/Become-an-Entrepreneur"><span style="font-weight: 400;">entrepreneur</span></a><span style="font-weight: 400;">, it could be impractical to spend thousands of dollars on a web designer. Do it yourself; with website builders, you won’t need any coding skills to be able to build your website. Any decent website builders will give you a well-designed one for a small amount.</span></p>
<p style="text-align: justify;"><span style="font-weight: 400;">With the right website builder, you will have a beautiful website that’s also efficient and effective in getting new customers. Choose your website builder well!</span></p>