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How Google Glasses and Smart Watches Will Change The Face Of Banking

How Google Glasses and Smart Watches Will Change The Face Of Banking

<p style&equals;"text-align&colon; justify&semi;">Back in the 50s computers used to take half a room and that was considered the peak of human ingenuity and engineering&period; Fast forward to present day&comma; and you can have a watch that has more processing power than mainframes from the days of yore&period; This is the most vivid example of the inexorable march of technology – so much progress compressed in such a small time frame&period; Imagine how long it took us to get to the first computers&comma; and then in just a few short decades we have wearable devices that put even workstations of 20 years ago to shame&period;<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;">But this is just the tip of the iceberg&period; With about 40&percnt; of the human population using the Internet&comma; it’s just a matter of time before we can do everything using the World Wide Web&period; Technology companies are getting bigger&comma; smarter and have more resource to push innovation at a faster rate than ever before&period; In just 10 years Apple has revolutionized the phone&comma; tablet and music industry&period; With this fast passed transformation of technology&comma; how are banks and financial companies going to keep up with delivering a service to their consumer’s online needs&quest;<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;">&NewLine;<p style&equals;"text-align&colon; justify&semi;">Google Glass and Smart watches are seen as game changers in the online&sol;mobile sector&period; The systems are slicker&comma; easier to use&comma; convenient and change when and where we use the web&period; Many companies in the banking sector have only just got used to using mobile as part of their consumer journey&period; However successful mobile apps from banks are rare and there is still a lot of work to be done in order to enhance this channel&period;<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;"><img class&equals;"aligncenter size-Correct wp-image-13021" src&equals;"https&colon;&sol;&sol;medusamagazine&period;com&sol;wp-content&sol;uploads&sol;2014&sol;06&sol;bringlass-600x322&period;jpg" alt&equals;"How Google Glasses and Smart Watches Will Change The Face Of Banking" width&equals;"600" height&equals;"322" &sol;><&sol;p>&NewLine;<h3 style&equals;"text-align&colon; justify&semi;"><strong>So what do Banks need to do to embrace this New Technology&quest;<&sol;strong><&sol;h3>&NewLine;<p style&equals;"text-align&colon; justify&semi;">Consumers now have the potential to access your bank account at any given moment via your smartphone&period; You can pay your bills&comma; send money to a friend&comma; pay your employees as well as complete all other standard bank transactions&period;<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;">So how will the launch of Google Glass and the development of the Smart Watch build upon what mobile has already delivered&period; Well for a start both pieces of technology are less bulky and design focused compared to banking on a phone&period; Functionality needs to be simplistic and swift&period; This will mean that many banks will have to alter and improve their systems and procedures to ensure that all commands are extremely user friendly&period; This would mean the eradication of long login processes&comma; confusing transactions and slow load times&period; Alex Bray from Misys says &OpenCurlyDoubleQuote;There are already some interesting signs of activity&period; In fact&comma; a few banks have already announced Glass applications &&num;8211&semi; and we can glean some insights about the likely direction of future Glass based banking applications&period;”<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;">Yet Sabadell isn&&num;8217&semi;t the only bank to be developing Google Glass applications&period; PrivatBank in Ukraine has also developed a Glass App&comma; as its Marketing Director Dmytro Duilet describes&colon; &OpenCurlyDoubleQuote;PrivatBank has become one of the first banks in the world to begin implementing QR codes and voice-activated control to its services on a large scale&&num;8230&semi; The architecture of our applications suits Google Glass ideally&period; We don’t even have to adapt anything&comma; everything is ready&period;”<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;">However this is a very isolated case&period; I would go as far to say that with many banks barely grasping the concept and potential in the mobile and tablet market&comma; the ability for them to embrace wearable technology will be beyond a miracle&period; Without the basic foundation of mobile and tablet being met&comma; banks will never be able to deliver the experience consumers are looking for&period;<&sol;p>&NewLine;<p style&equals;"text-align&colon; justify&semi;">A bank which invests heavily into its innovation of mobile acquisition and into consumer journeys is a bank which breaks the online mobile and wearable vertical&period; A shift of resource into development and innovation needs to be made to improve the perception of the financial industry&period; So in conclusion&comma; is Google Glass and Smart Watches going to change the face of banking&period; &period; &period; no &period; &period; &period; but does it have the potential to&period; &period; &period; a thousand percent&excl;<&sol;p>&NewLine;

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